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Head of Growth

Panoptic
https://panoptic.xyz

Panoptic is a perpetual, oracle-free, instant-settlement options trading protocol on the Ethereum blockchain.  
We are creating a new DeFi primitive for on-chain options, and this is a unique opportunity to be part of the next revolution in decentralized finance!

Job Description

We are looking for a passionate growth lead and marketing generalist who can help grow our brand and onboard users onto Panoptic. As a Head of Growth you have a deep understanding of the web3 ecosystem and will shape and execute our Go-To-Market strategy to grow our active user base, both in terms of size and engagement. You will work strategic as well as hands-on and will lead a team of growth specialists going forward.

Responsibilities

  • Define, build, and execute the most appropriate growth & marketing strategy across various channels
  • Iterate on growth strategy in coordination with leadership team and based on best practices
  • Track, analyse, and optimise all growth strategies
  • Ideate on product features to increase adoption and find product-market fit
  • Identify relevant partners such as newsletters, podcasts, or other media to help grow our brand
  • Design and execute paid social advertising campaigns
  • Build, grow, and engage with relevant communities in web3
  • Build and mentor an internal marketing team going forward

Requirements

  • At least 4 years of experience working in digital marketing, performance marketing, and/or social media - more experienced candidates are a plus!
  • Deep understanding of the web3 ecosystem
  • Experience in social media advertising and Google Analytics
  • Relevant network of stakeholders in web3
  • Track record of building, growing and managing projects in the web3.0/blockchain/NFT space
  • Structured, autonomous and self-motivated, with the ability to thrive in fast-paced and distributed work environments
  • Top-notch verbal and written communication skills in English
  • Good understanding of market trends within DeFi and options

Nice to have

  • Prior experience growing a DeFi platform through hypergrowth
  • Digital design experience or creation of video content
  • Previous experience with educational content (and/or educational animations)

Benefits

  • Competitive compensation package
  • Early team equity
  • Remote and flexible working hours
  • Paid time off

Panoptic is proud to be an equal opportunity employer (EEO). We provide employment opportunities without regard to age, race, color, ancestry, national origin, religion, disability (including gender dysphoria and similar gender-related conditions), sex, gender identity or expression, sexual orientation (including actual or perceived heterosexuality, homosexuality, bisexuality, and asexuality), veteran status, military status, domestic violence victim status, reproductive health decision making or any other protected category.

Marketing
Community Management
Defi

Location

North America or Europe, United States

Remote

Remote only

Job Type

Compensation

Panoptic
https://panoptic.xyz

Panoptic is a perpetual, oracle-free, instant-settlement options trading protocol on the Ethereum blockchain. We are creating a new DeFi primitive for on-chain options, and this is a unique opportunity to be part of the next revolution in decentralized finance!

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